Facebook Holiday Marketing Tips

Holiday shopping is right around the corner. And where do people like to talk about their consumer conquests? On Facebook, of course! With more than a billion users, Facebook is definitely going to be abuzz with the talk of shopping for friends and family.

Year after year, more consumers are turning to online shopping in order to avoid the crush of so many others at brick and mortar stores. If you have a business that sells a lot of products online, then you certainly need to have a good Facebook holiday marketing strategy. Even if your main focus is on in-store sales, a good social media plan can help boost traffic to your business.

Here are some tips that will help you with a strong holiday marketing plan on Facebook:

Show your holiday spirit

No one wants to see a constant stream of product plugging in their News Feed during this time of year. Use your time to increase the holiday spirit among your followers.

Post holiday-themed trivia. Make a top ten list of the best holiday movies. Offer tips for decorating the home or how to make the best hot chocolate. Another great idea is to ask followers to submit their favorite holiday photos to include in a Facebook album.

Hold special contests and sweepstakes

This is certainly the time of year when people appreciate a good contest. Contests are an excellent way for businesses to boost engagement and broaden their reach. It is also helpful in collecting more email addresses for your list to use all year.

There are several third-party apps that make it easy to set up a Facebook contest.

Be sure to offer something that is both desirable and related to your business. It might be awesome to give away a new iPad, but you are more likely to end up with short-term followers than people interested in you for the long-term.

Give valuable coupons

Another thing that people love during the holidays is to save money. Use Facebook coupons as a way to get more people excited to shop with you.

Coupons are a great way to increase customer loyalty. Having them on Facebook also makes them easy to share, so you can see an increase in your followers quickly.

A good coupon can be anything from a great BOGO offer to free shipping.

Focus more on mobile

A large percentage of social media users access their sites through a mobile device. That is why it is so important to make sure that every marketing campaign that you create works just as well when it is mobile.

Include eye-catching images, videos, and short text in your posts. Be sure to check the mobile news feed option when you pay for Facebook ads. Always insert a good call-to-action.

Speaking of calls-to-action, Facebook is now offering marketers a unique call-to-action button for ads, such as a "Shop Now" button.

Open a pop-up shop

During the holidays, it might be worthwhile for your business to create a temporary pop-up shop. This is good for new products that you are promoting or even just a listing of your top selling items.

Give them more

When people order from you at this time of year, it is always a good idea to give them a little something extra. This could be a coupon for a future purchase, a free item, or even a simple thank you note.

Small gestures like these will leave the customer with a positive impression. They could then post about their positive experience with you on their own Facebook page for their friends and family to see.

The right Facebook holiday marketing strategy is the gift that keeps on giving. When you do it well, you will create lasting relationships with your customers that extend well past the holiday season.

Are you ready for social media holiday marketing?

There Are Famous Clocks in America, Too

When anyone mentions famous clocks, they probably think of Big Ben. This is most likely because the Clock Tower of Big Ben in London is the most recognized clock in the world. The clock tower was constructed in the 1830s, and the monument still retains the title of the World’s Largest 4-Faced Chiming Clock, even though it is no longer the largest clock in the world. You may not know it, but the United States has some landmark clocks, too.

The world’s largest four-faced clock is located in Milwaukee, WI. In fact, the clock faces of the Allen-Bradley clock are around twice the diameter of Big Ben. No chimes have been added to this clock so that Big Ben can keep the title of largest chiming clock. Each hour hand on this magnificent clock is 15.8 feet long and weighs 490 pounds while the minute hands are 20 feet long and weigh 530 pounds each. In addition, the numerals on the clock faces are 4 feet high.

Another large landmark timepiece is the Colgate Clock. At 40′ in diameter, it’s the largest single clock in North America. This clock is located at the Colgate-Palmolive plant which was the Indiana Reformatory for Men prior to being bought and renovated in 1923. Therefore, the Colgate Clock has been considered to be a major southern Indiana landmark for over seven decades.

The Loew’s Jersey movie palace has another architectural clock that is renowned in American history. The builders of the facility wanted to attract attention to their building. They decided that since it’s located in an area where thousands of shoppers and commuters were always rushing by that they could best attract attention by adding a clock designed by the famous clock maker, Seth Thomas. This gorgeous timepiece includes one of the few moving figure clocks that’s you can see on the east coast. The figures depicted St. George slaying the dragon, an accomplishment which was repeated every quarter hour accompanied by bells.

You need to visit Seattle in order to tour its famous Clock Walk. Free standing clocks with cast iron pedestals began to be erected as an advertising medium in the 1860s and ’70s. By the 1920s there were so many street clocks in Seattle that people began to refer to it as the “City of Clocks”. Although a number of the clocks have been removed in the past three decades, Seattle is still considered to have one of the most significant collections of street clocks in the country.

Buried in the small, central plains town of Spillville, IA, you will find the home of the Bily Brothers clocks. These two farmers whiled away the long winter hours starting back in 1913 by crafting some of the most unique floor clocks you can ever hope to see. Their first clock, produced in 1916, featured appearance of the 12 apostles every hour. The brothers were adamant about keeping their collection together. Even when Henry Ford offered a small fortune for one of their clocks, the Bily Brothers refused to sell. The entire collection was bequeathed to the small, nearby town of Spillville with the provision that the collection never be sold or separated.

If you really want to feel the scope of American clock making, you can visit the American Clock and Watch Museum in Bristol, CT. This museum houses over 1400 unique timepieces, most of which were made in the USA. The majority of the clocks are still running and chiming, so when the time comes around to 12 Noon, this is one of the louder sites you can visit.

As you can see, clock making is a favorite pastime of the American people as well as the British. By traveling throughout this great country of ours, you’ll be able to find numerous lovely timepieces that have become part of our heritage.

Perfect Europe Vacation Planning

Are you planning to go on a Europe Vacation some day? If so, you have picked an excellent place to venture to, as Europe has great cultural and historical significance, making it a hot locale for travelers. Places like Berlin, London, Venice, Nice, and Paris are very popular for people taking trips abroad. I have some tips for you, expert information, about how you can make your trip to Europe an experience you will never forget.

Keep an Open Mind

You should never settle on a rigid itinerary for your vacation. By traveling to a foreign location, you are giving yourself the opportunity to immerse yourself in a different culture and lifestyle than what you are accredited to. For that reason, you should try looking into short-term rentals on homes and apartments. It is actually a very common practice in that part of the world, and you will find that renting is much cheaper than hotels or resorts. This will give you the opportunity to go into the streets and meet people, allowing you to learn more about the people and lifestyle of that country. That is the best way to have an unforgettable experience.

Stability

If you are looking for a more stable vacation, sometimes you should contact a travel agent and purchase a vacation package. Packages range in price, but you may be able to find a sale if you look hard enough. A discount package price will allow you to save more money for spending while you're in Europe. The benefit of vacation packages is that they will make sure you are on tours that explore all of the major attractions of a location, allowing for a worry- free vacation.

Bargain Vacations

The true key to getting a discount on a vacation, no matter where you go, is flexibility. You can save a great deal by taking advantage of bargains that only come up at certain times of the year and at certain places. These vacations are great if you can be flexible with:

* Which of the airlines you choose

* Which cruises you want to go on

* What you want to eat

* Where you want to stay

* When you want you leave

For example, if you have no particular goal in mind, but you just want to see Europe, then you will be able to find cheaper rates for traveling and staying in certain nations. Do not wait until the last-minute to start planning your vacation!

Stretching Every Dollar (or Euro)

Keep in mind that in other countries, prices are often times negotiable. Depending on where you go, especially in countries with weaker economies, you can often times haggle on the prices of your purchases, which will help you save a lot. This usually does not work with large-scale franchise businesses, but will almost always work with small local businesses.

Also, if you choose to eat at restaurants, a local restaurant is good in this respect because they will generally offer you lower prices then places that you are accredited to seeing in America. Remember, if you really want to make the most of your European vacation, then save money every chance you get, it will allow you to spend more on the things you like!

Earn Money Online From Writing Product Reviews

It's surprising to see how many people spend their time writing up their opinions and feelings on the latest Stephen King book, or the latest Red Hot Chilli Peppers album; and then just upload them to their personal blog or article website (like this one). Most people do not realize that there is a website that actually pays people to write their opinion on thousands of products which are listed on their own website.

These product review websites are free to join, and they will pay you every time another member reads and rates one of your reviews. You can also be rewarded at the end of the month, when a selection of the month's best reviews will earn a 'premium fund'; usually around 5 or 10 pounds.

It's probably quite hard to understand why these websites are paying you just to write your opinion on a product. It is also quite hard to explain why they do so, but I will try to do my best. By writing a review and leaving feedback for a product, the manufacturers are getting publicity and (usually) are getting some free praise. These reviews are used on the database of thousands of products, and they help web-browsers to form an opinion on the best products. The product review website would earn a great amount from commission bonuses; people go to the site, read a positive review and then click the link on the site directly to a shop (such as eBay or Amazon) and then they purchase that item. The product review site will then earn a percentage of commission from this sale, and so this is how they can afford to pay its users for writing product reviews – everyone's happy.

There are not many requirements to use these product-reviewing websites; you need to be at least 13 years old and need to be based in one of the supported countries. Obviously it would help if you have a passion for writing, and that you are not too impatient. To earn good money you need to write quality product reviews, and you need to build up a reputation on the website. The more users you get to read and rate your reviews, the more money you will earn. Therefore it pays to be popular.

These product reviews websites already have some very well established communities on them, and this is done thanks to the points system. Every review you read and comment and every rating you receive will all earn you virtual community points. There is a color scale which matches the points earned, and the more points you have the more important the color is that you receive. For example, join the website and write a review and you will probably still be on a white color. Write hundreds of reviews and you will no-doubt become a golden color. Not only does this color represent an active and responsive user, but it will earn you a lot more money. People will be more likely to read and rate your reviews, then e-learning you more far money then usual.

When your earnings reach a certain rate you can cash them in; through Amazon vouchers or you can get paid by BACS (a direct payment into your personal bank account). This is all completely secure and secure, as the websites have implemented some very strict security measures. The websites are also listed as some of the most popular, and gain millions of visitors every month. These figures show no signs of failing or dying down, so I highly recommend that you jump on the band wagon. Start writing your own opinion on any of the thousands of products listed – from TV's to Shampoo to Internet Search Engines. Every individual is catered for, and even if it is not you can still submit another of your own products if they are not already listed. Join a product reviewing website today for free, and start getting paid to write product reviews – you can not go wrong.